MEDIA RELEASE PR37875
"The Most Beautiful Baume & Mercier Story is Your Own"
GENEVA, Jan. 18 /PRNewswire-AsiaNet/ --
Just a few days after launching its Facebook and Twitter
"Secrets of a Watchmaking Family" diary, the famous watch brand Baume &
Mercier is now unveiling the second phase of its social media operation,
continuing its cooperation with the Détails agency.
To view the Multimedia News Release, please click:
To celebrate its 180th anniversary, Baume & Mercier and Mrs
Simone Gaudard, the great-granddaughter of the company's founder, wanted to
virtually unite all brand fans and invite you to share the history of your
Baume & Mercier watch on Facebook... Because "the most beautiful Baume &
Mercier story is your own"!
It is with true emotion that Mrs Gaudard, a descendant of Louis-Victor-
Baume, is launching this quest for your contributions as a tribute to her
forefathers and a powerful modern means of enriching her family history.
All your testimonies are welcome, whether your watch is recent
or vintage, so join us on Facebook :
Download this press release and the related pictures from
For any further information, contact
press@baume-et-mercier.com or visit our website:
About Baume & Mercier
Founded in 1830 in Les Bois, a village at the heart of the
Swiss Jura region, Baume & Mercier is a Swiss watch company combining
expertise, contemporary design and impeccable quality for almost 180 years.
Its guiding principle of "producing only watches of the highest quality" is a
motto inherited from company founders William Baume and Paul Mercier.
About Details
Details is a global communication agency with considerable
experience in the field of print, on and offline advertising, as well as the
web and its social networks. This cross-media approach is imbued with a
constant concern for perfection summed up in the agency's motto derived from
a statement by Leonardo da Vinci: "Details make perfection but perfection is
no detail."
For any further information, contact info@details.ch or visit
SOURCE: Baume et Mercier
Translations:
NEWS 
