Leading Jewelry Designer Neil Lane Celebrates Grand Opening of Flagship
Store in Los Angeles
LOS ANGELES, Oct. 30 /PRNewswire-AsiaNet/ --
Celebrity Jeweler Extraordinaire Adds Major Sparkle on Melrose Place
Celebrated jewelry designer Neil Lane announced the opening of his flagship
situated on Melrose Place, one of the most chic and glamorous fashion
destinations in Los Angeles, the new location at 708 North La Cienega Boulevard
offers a glimpse into the luxurious world of Neil Lane Jewelry where exquisite
jewelry fashions are born.
"The new store is a dream come true that has been a long time coming," says
Lane. "I'm flattered by the support and the amazing response of our many
loyal clients who have a deep appreciation for Neil Lane Jewelry. I am excited
about the future, as people have always responded to the allure of beautiful,
timeless gems."
Since he moved to Los Angeles nearly 20 years ago, operating out of a small
counter on Beverly Boulevard, Neil Lane has become a legendary figure in
Hollywood. As an avid collector of fine jewelry, with an eye for designing jewelry
exuding both style and elegance, Neil Lane has earned the respect and
admiration of an all-star crowd. His iconic jewelry has been worn for the Oscars
and other red carpet events by some of the most beautiful and influential women in
the world, including Angelina Jolie, Charlize Theron, Demi Moore, Jennifer Lopez,
Madonna, as well as numerous others.
Neil Lane will now bring his sparkle and Hollywood touch to a spacious and
elegant salon. Still accessible as the 'infamous man behind the counter', Neil
Lane's counter has been transformed into a luxurious showroom featuring
state-of-the-art jewelry display cases made of white oak, Portuguese
limestone, accented with a series of plush, offset panels of ultra-suede. Architect
David Montalba designed the space to create an intimate environment
without compromising the glamour and polish of the Neil Lane brand.
"The new Neil Lane Jewelry store is the next phase of building the brand
by extending the reach of Hollywood glamour," says Lane. "Melrose Place has
become the upscale fashion destination."
About Neil Lane
From his earliest upbringing in Brooklyn, New York, Neil Lane has always
had a keen interest in jewelry and art. A New York native, he moved to Paris
after completing university to pursue a career in jewelry design to satisfy his
passion for art. He returned to the United States in 1985 and continued to
evolve as a designer while developing significant relationships with those around
him who shared his passion.
As a jewelry collector, Lane has few equals. His knowledge informs and inspires
his original artistry as a designer. His collection of archival jewels is one of the
most important and comprehensive in the United States.
Neil Lane's overall collection has been documented in various publications and
has served as the central theme in eleven exhibitions at major art museums
around the world, including the American Museum of Natural History in New York,
the Mitsukoshi Museum of Art in Tokyo and the Musee de La Civilization
in Quebec. Neil Lane has recently loaned to the Cleveland Museum of Art:
"Artist Luxury- Faberge, Tiffany, Lalique", and The Arts Decorative Louvre
Museum in Paris: "French Art Deco Jewelry Masters", both of which are on view
2008 - 2009.
Neil Lane jewelry has graced the covers of Vogue, Harper's Bazaar, W, and
many other high-end fashion publications. As a leading Hollywood jewelry
designer, hailed in the media as The King of Bling, the Ace of Diamonds, Neil
Lane has transcendent influence and impact both domestically and
internationally.
The Neil Lane Jewelry store officially opens to the public on November 4, 2008.
For more information on Neil Lane Jewelry, please contact
info@neillanejewelry.com .
SOURCE: Neil Lane Jewelry
CONTACT: Victoria Harvie of PMK|HBH Public Relations,
+1-310-289-6200,
victoria.harvie@pmkhbh.com, for Neil Lane Jewelry; or
Elizabeth Hada of Neil Lane Jewelry, info@neillanejewelry.com
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