Winning Fashion Designs Invade Iconic Australian Brands

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14th October 2009, 12:47pm - Views: 591





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Winning fashion designs invade iconic Australian brands


Iconic Australian fashion stores Target, Country Road and Sportsgirl will soon be

invaded by collections from RMIT University students, as part of the Young

Essentials Project (YEP).


Winners of YEP 2009 were announced last night at a gala event that featured a

keynote speech from Target Australia Managing Director, Launa Inman.


Now in its 10th year, YEP gives Diploma of Fashion and Textiles Merchandising

students from RMIT’s Brunswick campus the chance to work to a commercial brief

for key Australian fashion retailers. 


Many past YEP winners have seen their capsule collections produced and sold in

store.


Marketing Manager, Target Australia, Murray Chenery, said: "It is great to see so

much passion and energy about design and fashion from students and teachers. 


“The students’ work is of a consistently high standard and RMIT should be

congratulated on developing our fashion designers of the future.”


YEP Coordinator, Ms Robyn Lyons said: “YEP provides an opportunity for close

integration and communication between key industry and educational partners.

 

“We are delighted to be able to work with such iconic Australian fashion names on

such an exciting and challenging work project.”


Winners of the Young Essentials Project 2009


Target Australia: Brief Destination Youth

Winning group: Juventas (Cassandra Varigos, Lynh Nguyen, Ashleigh Templer,

Miranda Glennon, Hitomi Pratt, Emma Rosenhain, Labiba Latiff, Angeline Mugamu)


Country Road: Brief A sub brand for denim

Winning group: Divinitus (Tasha Achilles, Julieanne Forbes, Angie Hanna, Emily

Holdsworth, Samantha Hunt, Kishori Purcell, Natalie Saccaro, Mandeep Sharma,

Sabrina Sulijevic)


Sportsgirl: Brief A rewind range

Winning group: Timberly (Chloe Brooks-Dowsett, Kari Layton, Rebeca Spiller,

Emily Healey, Sofia Pace, Jade Moroney, Erin Hodge, Chee Nam Wan)


For interviews or to arrange photos of the winning teams and designs: RMIT

University YEP Coordinator, Robyn Lyons, (03) 9925 9118 or 0417 358 775.


For general media enquiries: RMIT University Communications, Gosia

Kaszubska, (03) 9925 3176 or 0417 510 735.

14 October, 2009   






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