MEDIA ALERT
Issued 10 November 2009
Event on 17 November 2009
For further information or to arrange an interview please contact:
Caitlin Syrett, 0423 791 194 or 03 9667 1759, caitlins@parentsjury.org.au
The Parents Jury is supported by:
Attention:
News desk editors
Health; family / children / parenting; media / marketing / advertising; consumer affairs reporters
The Parents Jury announces winners of the 2009 children’s
food marketing Fame & Shame Awards
Advocacy group The Parents Jury will announce this year’s winners in the annual children’s food
marketing Fame & Shame Awards in four ‘Shame’ categories for unhealthy food and drink
marketing promotions to children: Smoke & Mirrors, Pester Power, Techno Hack, and the Bad
Sport award, as well as one Parents’ Choice ‘Fame’ award for a campaign that promotes healthy
lifestyles to children.
This is the fifth year in a row that The Parents Jury has run the Awards (formally known as the
Children’s TV Food Advertising Awards) to raise awareness of the persuasive, misleading and
sneaky techniques used by food marketers to target children, and to celebrate those
advertisements that promote healthy food to children in a fun and appealing way.
When:
10 am – 12 pm, Tuesday 17 November 2009
Where:
Cancer Council Victoria, 100 Drummond St, Carlton VIC 3053
(Melway 2B G10, Google Map)
Parking:
There is free and paid parking in Drummond Street and surrounding
streets.
Keynote speaker:
Ms Beth Wilson, Victoria's Health Services Commissioner
Available for interview:
Beth Wilson, Victoria's Health Services Commissioner
Karen Sims, manager of The Parents Jury
Jacqi Deighan, founding member of The Parents Jury
Kathryn Taylor, member of The Parents Jury*
Anna Peeters, Monash University researcher, obesity expert, member of
The Parents Jury*
(* Not present on the day, available for pre and post-event interviews)
The Parents Jury is a free online forum of over 4,000 parents who collectively advocate for the
improvement of children's food and physical activity environments in Australia. The Parents Jury
is supported by Cancer Council Australia, Diabetes Australia Vic and QLD, the Australian and
New Zealand Obesity Society, VicHealth and YMCA Victoria.
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