Iconic Lingerie - Hilary Swank, Franca Sozzani, Qi Qi, Giovanni Gastel, Wichy

< BACK TO FASHION starstarstarstarstar   Culture - Fashion Press Release
24th September 2009, 10:26pm - Views: 869

Culture Fashion Triumph International AG 2 image


Iconic Lingerie - Hilary Swank, Franca Sozzani, Qi Qi, Giovanni Gastel, Wichy Hassan and Jan

Rosenberg Nominate the Winner of the Triumph Inspiration Award 2009

MILAN, Sept.  24 /PRNewswire-AsiaNet / --


    - James Nolan, 20, Great Britain With the Design "Odette and Odile"

is the Winner of International Lingerie Design Award

    Pictures are available via EPA (European Pressphoto Agency) and can be

downloaded free of charge at:

    On the opening night of the 2009 Milan Fashion Week, fashion

design students from 28 countries and regions around the world presented

their lingerie showpieces at the grand final of the Triumph Inspiration Award

'09 in a fabulous catwalk show in the famous design museum, La Triennale. A

celebrity expert judging panel, consisting of two-time Academy Award winning

actress Hilary Swank, Editor in Chief of Vogue Italy Franca Sozzani, Hong

Kong's international model Qi Qi, legendary fashion photographer Giovanni

Gastel, co-founder and creative director of the fashion label Miss Sixty,

Wichy Hassan, and Jan Rosenberg, Head of Global Sales and Marketing Triumph

International, decided which design piece is the most creative interpretation

of this year's award motto "Icons".

    James Nolan, 20, Great Britain, convinced the jury with the

interpretation of the icon "Odette and Odile" to become the winner of the

Triumph Inspiration Award '09 and will pocket not only a cash prize of Euro

15,000 but also a career-boosting limited edition of the winning piece. James

Nolan will see the showpiece adapted and interpreted by the Triumph design

team, leading to series production of the set, which will be sold in selected

Triumph stores worldwide in 2010. The jury awarded the design "Harbour

Mirage" by Katinka Poole, 28, Australia, the second prize, receiving Euro

10,000 and Shani Elkin, 24, Israel, with "Jerusalem" won Euro 5,000 as third


    At the grand final of the Triumph Inspiration Award '09, all competing

finalists were under the scrutiny of the demanding jurors. The jury judged

all entries according to the same criteria: innovation and creativity in

interpreting the design motto "Icons", individuality, concept, aesthetics,

quality in design and execution, as well as presentation. "Success is the

result of talent and hard work. I am thrilled to see how both come together

in these passionate pieces by young fashion design students - they truly

deserve a stage such as the Triumph Inspiration Award", stated two-time

Academy Award winning actress Hilary Swank.

    The Triumph Inspiration Award, inaugurated in 2008, is a

global design competition created by the lingerie specialist Triumph

International. The Award challenges students from prestigious international

design schools to create a conceptual showpiece-set, comprising of an

under-wired bra and brief, dedicated in 2009 to the design motto: "Icons".

Culture Fashion Triumph International AG 3 image

    Triumph International is one of the world's largest underwear

manufacturers. The company enjoys a presence in over 120 countries with its

core brands Triumph(R), sloggi(R), Valisere(R) and HOM(R). Triumph employs

more than 44,500 people and achieves a turnover of CHF 2.37 billion (2008).

    Visit us on facebook

    For more information please contact:

    Karin Lukarsch

    Inter Triumph Marketing GmbH

    Phone +49-89-5111-8339

    SOURCE: Triumph International AG


To view this and other AsiaNet releases please visit http://www.asianetnews.net

news articles logo NEWS ARTICLES
Contact News Articles |Remove this article