Stylesight Launches Web-based Fashion Forecasting And Product Development Tool For China Market

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9th December 2008, 12:58pm - Views: 847

Culture Fashion Stylesight 1 image

Stylesight Launches Web-Based Fashion Forecasting and Product

Development Tool for China Market

NEW YORK and HONG KONG,/PRNewswire-AsiaNet/ --

     Revolutionary New Product Helps Chinese Apparel Manufacturers Effectively   

Create, Collaborate and Communicate with the West

    Stylesight (, the fashion industry's premier style information

service, proudly announces the beta launch of its Chinese-language Web site, which

is a ground-breaking achievement. Stylesight is the first company to offer the Chinese

market a trend forecasting and product development site translated into both

traditional and simple Chinese.  


    Stylesight is already the most respected and trusted style information service in

North America and Europe, and the new Chinese language site will solidify the

company's leadership position in Asia. Stylesight provides fashion and style

professionals around the world with the most inspirational trend forecasting and

product development tools on or off the Internet and dramatically improves the way

fashion and style professionals work by simplifying their processes with a state-of-the-

art technology platform that combines unparalleled insight and trend-forecasting

information with all of the necessary tools needed to achieve success and improve


    For the beta launch, Stylesight selected key elements from its English-language

Fashion Office content and Search image gallery and had them translated by the

company's experienced Chinese-speaking fashion editors. With the fashion editors'

thorough understanding of industry jargon and the Chinese language, Chinese users

are guaranteed an accurate and relevant translation. Specifically, Stylesight has

created traditional and simple Chinese translations of its entire catalog of Men's

Women's, and Children's forecasts & reports and all of the Stylesight Search key

words that correspond to the site's more than three-million inspiring images. Shortly,

Stylesight will also include the Young Men's and Junior's forecasts and reports. In

addition, Stylesight has ensured that the navigation of the new site is effortless by

enabling clients to toggle between the two Chinese Web site versions and the English


    "At Stylesight, we appreciate the important global role that China plays in apparel

product development and manufacturing," said Frank Bober, founder and CEO of

Stylesight.  "Therefore, we felt it was incredibly important to develop cutting-edge

tools and resources that help China effectively create, collaborate and communicate

with its partners around the world." 

    About Stylesight 

    Stylesight is a leading provider of trend forecasting and product development tools

for creative professionals in the fashion and style industries. The company offers

clients around the world a Fashion Office with an unparalleled 'point of view' on the

industry, an expansive Stylesight Search library with more than three million inspiring

Culture Fashion Stylesight 2 image

images, comprehensive market intelligence and advanced technology tools that

enable faster and more efficient product development. Stylesight covers all the

Women's, Men's & Children's, Fall / Spring Designer Collections in New York,

London, Paris, Milan, Rio de Janeiro and Sao Paolo as well as Haute Couture

Collections, Street, Vintage, Retail, Celebrity Fashions, Denim, Color, Trade Shows,

Mood Galleries and Interiors. Founded in 2003 by apparel manufacturing industry

veteran Frank Bober, the company is headquartered in New York, with offices in Los

Angeles, London, Paris, Sao Paulo, Hong Kong, and Melbourne, and includes a

global staff of trend-spotting correspondents. Stylesight's subscribers include many of

the leading retail and manufacturing companies worldwide. For more information, visit

    Contact Information: 

    In the United States:              

    Lauren Davis, Account Supervisor   

    Kwittken & Company                     

    (646) 747-7158                     

    In China:

    David Kurtz, SVP of Sales for Asia/Pacific Region


SOURCE: Stylesight

    CONTACT:  In the United States

              Lauren Davis

              Account Supervisor of Kwittken & Company



              or In China

              David Kurtz

              SVP of Sales for Asia-Pacific Region of Stylesight




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