Stylesight Launches Web-Based Fashion Forecasting and Product
Development Tool for China Market
NEW YORK and HONG KONG,/PRNewswire-AsiaNet/ --
Revolutionary New Product Helps Chinese Apparel Manufacturers Effectively
Create, Collaborate and Communicate with the West
service, proudly announces the beta launch of its Chinese-language Web site, which
is a ground-breaking achievement. Stylesight is the first company to offer the Chinese
market a trend forecasting and product development site translated into both
traditional and simple Chinese.
Stylesight is already the most respected and trusted style information service in
North America and Europe, and the new Chinese language site will solidify the
company's leadership position in Asia. Stylesight provides fashion and style
professionals around the world with the most inspirational trend forecasting and
product development tools on or off the Internet and dramatically improves the way
fashion and style professionals work by simplifying their processes with a state-of-the-
art technology platform that combines unparalleled insight and trend-forecasting
information with all of the necessary tools needed to achieve success and improve
productivity.
For the beta launch, Stylesight selected key elements from its English-language
Fashion Office content and Search image gallery and had them translated by the
company's experienced Chinese-speaking fashion editors. With the fashion editors'
thorough understanding of industry jargon and the Chinese language, Chinese users
are guaranteed an accurate and relevant translation. Specifically, Stylesight has
created traditional and simple Chinese translations of its entire catalog of Men's
Women's, and Children's forecasts & reports and all of the Stylesight Search key
words that correspond to the site's more than three-million inspiring images. Shortly,
Stylesight will also include the Young Men's and Junior's forecasts and reports. In
addition, Stylesight has ensured that the navigation of the new site is effortless by
enabling clients to toggle between the two Chinese Web site versions and the English
version.
"At Stylesight, we appreciate the important global role that China plays in apparel
product development and manufacturing," said Frank Bober, founder and CEO of
Stylesight. "Therefore, we felt it was incredibly important to develop cutting-edge
tools and resources that help China effectively create, collaborate and communicate
with its partners around the world."
About Stylesight
Stylesight is a leading provider of trend forecasting and product development tools
for creative professionals in the fashion and style industries. The company offers
clients around the world a Fashion Office with an unparalleled 'point of view' on the
industry, an expansive Stylesight Search library with more than three million inspiring
images, comprehensive market intelligence and advanced technology tools that
enable faster and more efficient product development. Stylesight covers all the
Women's, Men's & Children's, Fall / Spring Designer Collections in New York,
London, Paris, Milan, Rio de Janeiro and Sao Paolo as well as Haute Couture
Collections, Street, Vintage, Retail, Celebrity Fashions, Denim, Color, Trade Shows,
Mood Galleries and Interiors. Founded in 2003 by apparel manufacturing industry
veteran Frank Bober, the company is headquartered in New York, with offices in Los
Angeles, London, Paris, Sao Paulo, Hong Kong, and Melbourne, and includes a
global staff of trend-spotting correspondents. Stylesight's subscribers include many of
the leading retail and manufacturing companies worldwide. For more information, visit
Contact Information:
In the United States:
Lauren Davis, Account Supervisor
Kwittken & Company
(646) 747-7158
ldavis@kwitco.com
In China:
David Kurtz, SVP of Sales for Asia/Pacific Region
Stylesight
dkurz@stylesight.com
SOURCE: Stylesight
CONTACT: In the United States
Lauren Davis
Account Supervisor of Kwittken & Company
+1-646-747-7158
ldavis@kwitco.com
or In China
David Kurtz
SVP of Sales for Asia-Pacific Region of Stylesight
dkurz@stylesight.com
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