Absolutdrinks.com - The Complete Drink-mixing Guide

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18th December 2008, 10:53am - Views: 583

Culture Food Beverage The Absolut Company 1 image

ABSOLUTDRINKS.COM - The Complete Drink-Mixing Guide

STOCKHOLM, Dec. 18/ PRNewswire-AsiaNet/ --


    - Easy Access Drink Inspiration

    Classic cocktails, non-alcoholic and tea drinks; the drinks of today are

of many kinds and they can all be found on the all-new and updated drink

guide from ABSOLUT. Thanks to new and easy search features, ABSOLUTDRINKS.COM

promises to guide each visitor to the right drink and recipe for every

possible occasion.

    Through the decades ABSOLUT has gathered a vast collection of recipes and

drink expertise. Originally launched in 2006, ABSOLUTDRINKS.COM has proven to

be a drink guide appreciated by many consumers, regardless of their spirit


    Whether looking for a classic cocktail or a taste of novelty, the new

ABSOLUTDRINKS.COM will guide the visitor in an even easier way through

ingredients, spirit bases and occasions from a database containing more than

3,000 inspiring recipes, all tested and served by actual bartenders around

the world. It's a quick and simple tool to use at home for the consumer.

    "The new ABSOLUTDRINKS.COM is the ultimate guide to sophisticated

drink-mixing made easy", says Louise Aren, Global Director Integrated

Marketing, The ABSOLUT Company. "In a few minutes, everyone can learn how to

mix a Cosmopolitan with the perfect finish and make good use of each

ingredient at hand for the right occasion."

    In the "How to mix" section, ABSOLUT lets the visitor in on some tips and

tricks from behind the bar on how to make a stunning drink; fruity, spicy or

bitter. In only five or ten minutes anyone can learn to create and garnish an

impressive pre-dinner cocktail. The web site also features personal drink

top-lists by ABSOLUT visionaries, such as celebrity gossip blogger Perez

Hilton who really enjoys a High Heal 

    Here are two suggestions for a cold winter day or the upcoming New Year's




    For more inspiration, please visit http://www.ABSOLUTDRINKS.COM

    The Absolut Company has the worldwide responsibility for the production,

marketing and commercial development of ABSOLUT VODKA and Level Vodka.

Culture Food Beverage The Absolut Company 2 image

ABSOLUT VODKA is the world's fourth largest premium spirits brand, and it is

sold in 126 markets. Every bottle of ABSOLUT VODKA is produced in Ahus in

southern Sweden. The head office is located in Stockholm. The Absolut Company

is a part of Pernod Ricard, which holds one of the most prestigious brand

portfolios in the sector.

    For further information please contact:

    Louise Aren, Global Director Integrated Marketing, The Absolut Company,

    Tel: +46-8-744-72-83 direct

    e-mail: louise.aren@absolut.com

    SOURCE: The Absolut Company

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