MEDIA RELEASE PR37774
Berge Ayvazian, Ex-Yankee Group CEO and Veteran Telecom Analyst and Consultant, to
Join Light Reading
NEW YORK, Jan. 7 /PRNewswire-AsiaNet/ --
media company serving the global communications marketplace, today announced that
Berge Ayvazian, one of the highest-profile industry analysts and consultants in the
telecom and mobile industry, has joined Light Reading as a Senior Consultant with its
telecom business technology research unit, Heavy Reading.
Ayvazian has spent more than 20 years conducting research and consultation
projects focused on mobile broadband business strategies for all of the major telecom
equipment vendors and a Who's Who list of the largest service providers in the world.
In his tenure at Yankee Group he held a number of positions, including CEO from 1999
to 2001 and Strategy Director for the Reuters Research and Advisory Unit.
At Heavy Reading, Ayvazian will be leading a new integrated research and
consulting practice on 4G Network and Mobile Internet Evolution. This practice will
help operators develop their 4G technology roadmaps based on Heavy Reading research
on packet core, service platforms, and mobile backhaul, and then build a complete
mobile Internet business case by leveraging worldwide demand-side research on 4G and
mobile Internet service adoption from Pyramid Research, the world's leading authority
on emerging telecom markets and service opportunities, which was acquired by Light
Reading in 2008.
Ayvazian will also have a regular column on Light Reading and will participate in
its Webinars, podcasts, videos, and select conferences. He is a frequent speaker at
telecom industry events, and has served as contributing editor of the 4G Trends
newsletter and co-chairman of the 4G World, WiMAX World, and Mobile Internet World
conference programs, which were operated by Trendsmedia, Yankee Group's events group.
He will remain on the 4G World Advisory Board.
"We are very excited to have Berge Ayvazian join our Heavy Reading team of
industry-leading senior analysts and consultants," says Joseph Braue, Group Director
and SVP of Light Reading. "As an integrated research and media company, we provide
the perfect platform for Berge to use his strategic insight and experience in the
mobile and telecom industries to meet the complete research and marketing needs of
the entire mobile Internet ecosystem, including service providers and the vendor
community that serves them."
Berge Ayvazian will be based in the Pyramid Research office in Cambridge,
Massachusetts.
About Light Reading
Founded in 2000, Light Reading (www.lightreading.com) is the leading online
media, research, and focused event company serving the $3 trillion worldwide
communications market. Lightreading.com is the ultimate source for technology and
financial analysis of the communications industry, leading the media sector in terms
of traffic, content, and reputation. Light Reading's research arms, Heavy Reading and
Pyramid Research, provide the most comprehensive communications research, market
data, and technology analysis for more than 100 markets around the world. Light
Reading produces nearly 20 targeted communications events including TelcoTV, Ethernet
Expo New York and Ethernet Expo London, The Tower Summit @ CTIA, as well as focused
one-day events tailored for cable, mobile, and wireline executives. Light Reading was
acquired by United Business Media in August 2005 and operates as a unit of TechWeb.
About TechWeb
media, is an innovative business focused on serving the needs of technology decision-
makers and marketers worldwide. TechWeb produces the most respected and consumed
media brands in the business technology market. Today, more than 13.3 million*
business technology professionals actively engage in our communities created around
our global face-to-face events, Interop, Web 2.0, Black Hat, and VoiceCon; online
resources such as the TechWeb Network, Light Reading, Intelligent Enterprise,
InformationWeek.com, bMighty.com, and The Financial Technology Network; and the
market leading, award-winning InformationWeek, TechNet Magazine, MSDN Magazine, and
Wall Street & Technology magazines. TechWeb also provides end-to-end services
including next-generation performance marketing, integrated media, research, and
analyst services. TechWeb is a division of United Business Media, a global provider
of news distribution and specialist information services with a market capitalization
of more than $2.5 billion.
*13.3 million business decision-makers: based on number of monthly connections
About United Business Media Limited
UBM (UBM.L) focuses on two principal activities: worldwide information
distribution, targeting and monitoring; and, the development and monetization of B2B
communities and markets. UBM's businesses inform markets and serve professional
commercial communities -- from doctors to game developers, from journalists to
jewelry traders, from farmers to pharmacists -- with integrated events, online, print
and business information products. Our 6,500 staff in more than 30 countries are
organised into specialist teams that serve these communities, bringing buyers and
sellers together, helping them to do business and their markets to work effectively
CONTACT:
Amy Averbook
Director of Corporate Marketing
Light Reading Communications Group
O: +1-212-600-3373
averbook@lightreading.com
SOURCE: Light Reading
CONTACT: Amy Averbook,
Director of Corporate Marketing,
Light Reading Communications Group,
+1-212-600-3373,
averbook@lightreading.com
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