Video: Reese Witherspoon Celebrates The Launch Of Her New Fragrance With Avon Representatives At A L

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4th December 2009, 01:51pm - Views: 529






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MEDIA RELEASE PR37274


Video: Reese Witherspoon Celebrates the Launch of Her New Fragrance with Avon Representatives at

a London Tea Party


LONDON, Dec. 4 /PRNewswire-AsiaNet/ --


    Avon's Global Ambassador Reese Witherspoon today hosted an exclusive tea

party for eight Avon independent sales Representatives. The tea party was

held to celebrate the successful launch of Reese's debut fragrance for Avon,

In Bloom.


    To view the Multimedia News Release, go to:





    "One of my favorite parts of working with Avon through the years has been

the opportunity to meet Avon Representatives from around the world -- and it

was so rewarding for me today to see their enthusiasm for this launch," says

Reese Witherspoon. "In developing In Bloom, I found myself drawn to the

scents of my childhood in Tennessee. We had a great big Magnolia tree in the

back yard, and it's that beautiful white blossom that inspired the perfume.

In Bloom is indicative of where I am in my life today. I'm feeling very

strong and independent, and so happy, so full of life. The fragrance truly

captures that feeling -- it's very sensual, very romantic and alluring."


    All guests were treated to a traditional English afternoon tea, and Avon

Representatives shared their experience of selling the fragrance.


    Avon Representative Debbie Davis says:

    "Meeting Reese has been just amazing. She has been a wonderful partner to

Avon, and truly shares the company's commitment to supporting the causes that

matter most to women. We're so impressed with Reese's new role as 'perfumer,'

and it was so great to hear her talk about the development process for In

Bloom and all of the personal touches that she added to it. My customers and

I all adore the fragrance."


    In Bloom by Reese Witherspoon

      - The first fragrance developed in partnership with Reese Witherspoon

      - Glamorous, elegant and confident

      - 50ml, 16 pounds Sterling

      - Available from avonshop.co.uk, or through Avon Representatives across

        the UK


    SOURCE:  AVON Products, Inc.


    CONTACT: Natalie Deacon

             +44(0)7725-150853

             Natalie.Deacon@avon.com


             or


             Elizabeth P. Bergman

             +1-212-282-8197

Culture International AVON Products, Inc. 3 image

             elizabeth.bergman@avon.com


             both of AVON Products, Inc.


Translations:


   Chinese - Traditional (http://asianetnews.net/Download.asp?ID=141446)





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