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MEDIA RELEASE
Media Contacts:
Caroline Shawyer, The PR Group
Mob: 0401 496 334, caroline@prgroup.com.au
Twitter: @cshawyer
Media 2010: The Annual Forecast for Digital Media
Professionals
Global media leaders to reveal new decade of opportunities
for digital media creators,
marketers and advertisers
One-day conference presented by Fairfax Digital and powered by XMediaLab
Friday 19 February 2010
Doltone House, Sydney
Sydney, December 18, 2009 – Fairfax Digital in association with XMediaLab announces Media
2010: The Annual Forecast for Digital Media Professionals – a one day conference bringing
together leaders from some of the world’s most influential media companies including Daily Mail,
New York Times, MSNBC.com, Reuters, and Al Jazeera , to discuss the rapid evolution taking
place in the media, marketing and advertising industries and where opportunities will lie in the
new decade.
As we enter 2010, traditional rules for media success no longer apply. The rise of new content
delivery platforms and the rapid fragmentation of audiences has changed the media, marketing
and advertising landscapes – creating both challenges and opportunities.
Media 2010 will bring together the world’s best digital thinkers to discuss the strategies and
technologies that will determine the success of media, marketing and advertising ventures as we
enter a new era.
Jack Matthews, CEO of Fairfax Digital, said: “Following the success of Media 08 and Media 09,
we will again be bringing the world’s best and brightest digital media players to Sydney for their
insights.”
“Media 2010 is Australia’s chance to examine how the rules for media success are being
rewritten. It’s a fantastic opportunity for all media professionals – from executives, creatives and
media buyers, to strategists, journalists and technologists – to come together to hear about and
discuss the trends, technologies and business strategies that will shape the digital landscape in
the next decade.”
Hosted by Fairfax Digital CEO, Jack Matthews, confirmed Media 2010 keynote speakers to date
include:
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Richard Titus
CEO, Associated Northcliffe Digital; former Future Media Controller at the BBC; Co-founder of
Schematic; and producer of Sundance Feature Film winners On_line and Who Killed the Electric
Car? (London)
Jon Vlassopulos
CEO of Moderati and GM of Bellrock Media, North America. One of the world’s leading experts in
branded content and IP TV - (Los Angeles)
Marc Frons
Chief Technology Officer, Digital Operations, New York Times (New York)
Moeed Ahmad
Head of New Media, Al Jazeera (Doha)
Adrian Holovaty
Creator of EveryBlock – the celebrated hyper local news innovation recently acquired by
MSNBC.com, and Co-Creator of Django (Chicago)
Priya Prakash
Creative Director for Consumer Experience, Nokia, and formerly Head of Product for award
winning Flirtomatic (London)
Saneel Radia
SVP, Alchemist, Denuo and 2009’s Internationalist “Agency Innovator” (Chicago)
Tim Harris
Senior Vice President, Denuo and pioneer of leveraging videogames as a consumer contact
channel (Chicago)
Oliver Reichenstein
CEO, information Architects and one of the world’s most celebrated and closely followed
designers (Tokyo)
Ming Chan
CEO of The1stMovement and Emmy Award Digital Media Strategist (Los Angeles, Denver)
Russ Fradin
President, Adify – the world’s leading solution for building and commercialising vertical ad
networks (San Bruno)
Frédéric Filloux
Editor, Schibstead ASA, and author of Monday Note, Europe’s most respected Media, Tech, and
Business Model blog (Paris)
Nic Fulton
Chief Innovator and Scientist, Thomson Reuters (New York, Sydney)
Sharad Devarajan
World leading expert on media entrepreneurship and marketing; Co-Founder, CEO & Publisher of
Liquid Comics and Liquid Animation; Associate Professor, Columbia Business School (New York)
More speakers to be announced in January 2010.
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Media 2010 is expected to sell out, following in the footsteps of Media 08 and 09. Attendees are
advised to book early to secure a place. For more information and bookings visit
-
ENDS -
About Fairfax Digital
Part of Fairfax Media Limited, Fairfax Digital is one of the world's most respected media
organisations, with a network of 200+ websites that reaches a unique audience of over 5.7 million
Australians per month. Its Media Division includes the leading news sites smh.com.au,
theage.com.au, brisbanetimes.com.au, WAtoday.com.au and parenting website Essential Baby,
providing incisive and up to date news, business, technology, sport and lifestyle content. The
Classifieds Division holds strong positions in online employment, motoring and property
categories, with brands including Domain, Drive, MyCareer, TheBigChair, CommercialRealEstate
and Country Cars. Its Transactions Division consists of a portfolio of sites that lead in their niche
About X|Media|Lab
X|Media|Lab is the internationally acclaimed professional network and digital media event for the
world’s creative industries. X|Media|Lab provides assistance with creative industries
development, business development and access to international expertise and finance. Each
X|Media|Lab is a completely unique event where people with original digital media ideas connect
with a superb international network of independent creative thinkers, technology wizards,
commercialisation experts, potential business partners and financial resources.
Since its founding at the Sydney Opera House in 2003, 30 X|Media|Lab events have been held in
10 locations all around the world including: Beijing, Shanghai, Suzhou, Mumbai, Kuala Lumpur,
Singapore, Seoul, Amsterdam, London, Los Angeles, Auckland, Wellington, Melbourne and the
Sydney Opera House.
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